Kylie George

 RINVOQ RADIO SPOT

It can take a while to find the right  treatment for ankylosing spondylitis (AS), and in the meantime the disease’s tell-tale back and joint pain can get in the way of day-to-day life. We wanted this spot to bring that feeling to life, while highlighting that a new treatment option could bring much-needed symptom relief. 

I was able to work on this from start to finish—drafts of scripts, rounds of revisions, selecting voice talent and music, and the very strange experience of remote studio recording.